04 Monday 04th August 2014
A few years back I saw a painting by Andy Warhol during a very cultural visit to MOMA in NYC. It was called Orange Car Crash Fourteen Times. As you'd probably guess, it multiplies a gory image of a car crash fourteen times across an orange canvas. The piece has an additional panel affixed to it. It's totally blank. The sole purpose of the extra space, according to Warhol, was to make the painting bigger and more expensive.
Andy Warhol was rich. You know who else is rich? Damien Hirst, and it's no doubt due to the size of his signature works. While you may not appreciate the puerile shit he gets his various interns/assistants to churn out for him, the sheer scale of his pieces mean billionaires will cut a check for his work with their eyes closed. Not because it's particularly good or because they even like it, but because dropping 50 mil on a dead farm animal in a fish tank tells the other motherfuckers in the room that your yacht is huge as shit and your wife makes their wife look like Andrea Dworkin. And these things are important to the 1%
As a result, Damien Hirst can now build entire towns in Devon.
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