The Pepsi Max team asked iconic artists from three key festival cities – London (Wireless), Manchester (Creamfields) and Oslo (Oya) – to produce a series of brand new tracks, from scratch, in just 48 hours – armed only with a car, a laptop and a cast of trusted collaborators.
The series follows each artist as they embark on a 48 hour musical journey, drawing inspiration from their home town and past festival experiences along the way.
The first instalment features foundational Grime artist JME, who takes to the streets of London in a custom-built car studio.
Fresh from his headline slot on the Pepsi Max stage at Wireless Festival, the London MC creates beats on the fly with the aid of an impressive range of friends and artists: Poet, Felix, Miraa May, Vujanic and Shakka.
The second will focus on Manchester, the home of legendary dance music festival Creamfields, where Pepsi Max are also set to host a stage.
Watch JME’s 48 hours below, and download his sun-soaked mixtape here.
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