Childline and Don't Panic London have collaborated for the campaign #toughtotalk, whose goal is to empower young men to seek support if they experience suicidal feelings. Suicide is a leading cause of death for young men and figures reveal they are six times less likely than girls to talk to counsellors about thoughts of ending their lives.
As part of the campaign, the charity and creative agency have produced Things Guys Don't Talk About. Clearly influenced by Buzzfeed listicles (before subverting the format as it progresses), the film is based on real life accounts; it begins humourously as lead character Jake appears to live up to a host of teenage stereotypes. However, subtle references add up to indicate the teen struggles with his feelings and has symptoms of suicidal thoughts. However, the film - directed by Somesuch, duo Luke Seomore and Joseph Bull - ends on a warm note as our lead is able to communicate his thoughts with Childline.
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