FICK FUFA

FICK FUFA
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FICK FUFA



Written by Onjuli Datta
19 Monday 19th July 2010

FIFA’s been having a tough time. First, they had to have their World Cup in South Africa instead of one of those nice countries where nobody’s desperately poor. Then, Dutch beer company Bavaria sent an army of women in orange uniform to taint the tournament with its advertising. And now, after all FIFA’s efforts to control everything, South Africansare doing what they never do – fighting against oppression.
 
 
It’s been hard enough for FIFA to keep the World Cup decent. Removing undesirable traders, rooting out unruly fans (people were holding up banners, of all things), and restricting critical press all take a lot of guts. But now a group of ungrateful protesters are attempting to sully the beautiful game and its equally beautiful organization.
 
Shirts proclaiming ‘Fick Fufa’ and ‘MAFIFA’ are being illicitly sold by an anonymous producer in crude reaction to FIFA’s measures. The shirts, while well within the lines of the country’s constitution, completely violate FIFA’s measures disallowing anything that might “bring FIFA into disrepute”. Because of the cowardly undercover nature of the shirts’ production, it hasn’t been easy for FIFA to get these shirts off the market. But by god, they’ve tried.
 
The slander continues online, where thousands have amassed to report FIFA’s ‘wrongs’. FIFA secretary general Jerome Valcke voiced the dismay and betrayal felt in FIFA’s ranks: “Whatever we're doing we will never be seen as a nice organization,” he lamented. Such a shame. It would be great if people actually appreciated heavy-handed, controlling, faceless corporations, but it seems that there’s nothing FIFA can do to force people to like them. Oh well, I’m sure they’ll find a way eventually.

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