Please Respond. is a meme I really like. It's something so eminently relatable; when staring at a green wall of WhatsApp messages with two ticks, it's tempting to kindly yet firmly ensure that the other person has acknowledged you, the web 1.0 equivalent of 'ayy, check ur dms ;)'. There's something so forlorn about the turn of phrase, particularly in the hectic, disposable nature of instant messaging, where even a few seconds without a response could mean the whole thing is dead.
It's with that in mind that we watch this short video of potential U.S. Republican presidential candidate and former Florida governor Jeb Bush. So far Jeb's run has been largely unsuccessful, overshadowed by the publicity courting Donald Trump alongside a sclerotic campaign and his closeness to a particularly controversial recent president (I'm pretty sure you can guess which one).
The meme at the top and Bush in the video are startlingly similar; not just in the phrasing, but in that desperate expectation for a certain response: praise, for having gesticulated while wearing a fleece and spouting platitudes. It goes in deeper with Jeb though, because while the guy in the convo just anticipated a response of some kind, Jeb has acted as if he was entitled to the world's most important job.
Once upon a time American political leaders asked their audiences to ask not what their country could do for them or to dream of a better future; now, with success fading away, this one will accept just liked.
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